The success of your IT depends on a strategic plan that defines your practice’s needs and looks to optimize your workflow. Ideally this plan will focus on both the patient and staff experience. Here are five considerations that can help get you started.

1. Improve the patient experience. Many healthcare practitioners consider the patient experience a major challenge, yet don’t give much thought to how IT can improve it. Consider what you can do electronically to support patients, whether they're in your facility or not. Electronic forms? Email and text message reminders and confirmations? Kiosks?
2. Consider best practices. Technology can help you get to know your patients better. The Web, for example, can be used as a first point of engagement. Ask a few questions of visitors, then tailor your responses to their needs. A patient interested in a first consultation would receive different information than one preparing for his or her first round of cancer treatment.
3. Don’t forget the staff! Your staff needs successful workflows to interact effectively with patients. Common errors are multiple devices and different logins. Keep in mind how clinicians work to develop efficiencies. Your staff needs to be able to provide clinical care without being tied to a PC.
4. Use social media. Social media often isn’t included in IT planning, as it’s usually more of a marketing consideration. Without thinking about how it will be used, it will become difficult for patients and staff to have a singular experience. Your IT department needs to work with other departments to develop a social media plan that will yield a consistent presentation to the end user.
5. Use integrative planning. Typically, IT does its strategic planning in isolation. Ideally though, IT would plan with other departments. This “integrative planning” allows for a consistent plan supported by all parts of the practice.

Business continuity planning – an important consideration companies have been looking into, and adopting in increasing numbers. It’s vital that businesses can operate in any condition and that they won’t be affected by disasters. One of the steps in implementing a successful protection strategy involves working out whether to use software or templates.

The decision between templates and software can be a tough one to make, as whichever one you choose, you’ll be using and relying on for a long time. To help you we’ve covered some pros and cons on both choices:

Using Software
If you choose to go with a software program, you will be walked through the whole process allowing you to develop a useable plan. Another benefit of using software is that you’ll be able to develop reports if needs be.

The drawbacks of using software include cost, inflexibility and learning time. For the most part, business continuity planning software is not cheap, and at times can be inflexible due to limits within the program. If you have a niche need, the software may not cover it. In addition, as with mastering any program, the learning curve can be quite steep.

In general, using software would be advantageous for companies that have a bigger budget for the development of a continuity plan. Software is also a good bet if you don’t have staff who are experts in continuity planning, or if you operate in an industry where a continuity plan is necessary, e.g., companies working with healthcare insurance, or manufacturing companies that have introduced ISO 9000.

Using Templates
If you feel that your company is not ready for software you can use templates to help you develop your plan. These solutions are mostly written plans that you adapt to meet your business needs. They’re useful if you’re just starting to do continuity planning, as they provide a normally solid foundation, and are generally a lot cheaper than software.

A limitation to using templates is that they can be a little too basic at times, and may not meet your needs. Granted, most plans will follow a basic structure and your developer will need to adapt some steps for your relevant region and industry.

As each industry is different, it’s hard to make a recommendation on what type of planning style companies should take. We recommend you take your time, do your due diligence and weigh out what’s best for your business. No matter which method you choose to go ahead with, ensure that it’s easy to implement, and that you’ll be able to teach your staff how to run the plan.

If you feel really lost or are not sure what to do, talking to professional consultants could go a long way in helping you develop a plan. If you’d like to learn more about business continuity planning please contact us – we are happy to help.

Peer-to-peer networking (P2P) and cloud storage services have both been hot topics in the news lately. Whether it’s about the seizure of servers or security threats, both have been causing businesses problems with regards to recoverability and security of data. Does your company use P2P or cloud storage? If so, there are a number of things you should be aware of.

With the seizure of a number of cloud storage and sharing websites, including Megaupload, and the seemingly omnipresent malware in P2P files and the shaky security in relation to P2P networks, businesses have had their hands full staying secure. Do you know what your options are when it comes to data security?

Cloud Services Knowhow
The recent seizure of Megaupload’s files and servers by the US Government caught many people and businesses unprepared. While Megaupload’s main purpose was file sharing, it was found that a large number of organizations were using their services to store files. If you had files stored on Megaupload, the chances of getting the files back are non-existent.

It needs to be pointed out that many cloud services don’t guarantee that files stored on the service will be recoverable in the event of a crash, or disruption in service, e.g., a government seizing servers. If you read the user agreements of a number of major cloud services, they all have clauses stating that if data stored on their service is lost for any reason, it’s gone forever, and the hosts can’t be held liable for losses.

Risks of P2P
With high speed Internet widely available at low prices, P2P file sharing has become incredibly popular, it’s almost uncommon to find someone who has never used a P2P service. If you or your employees use P2P at your office, there are a number of potential security threats you should be aware of:

• The unknown share: If you put a file in a folder that is shared on a P2P network, it’ll be shared with all other people connected to that folder and almost anyone can access it. This is normally done by mistake, i.e., not looking where the file will be saved when you save it. There’s also malware out there that will move files into a shared folder which the developer of the malware can find and upload with ease and without the user knowing it is happening.
• Open network: Typically P2P works on open networks: users give and share. What this means is that when using P2P on a poorly configured network, the whole network could be unsecure, allowing for access to other computers connected to the network.
• Untracked data: If you share a document with another person, and they then share it with others, there is potentially, an unlimited amount of people that can get the data. If you want to take it back, it can be impossible to do so, even if the original document is deleted.
• Storage hijacking: There’s news of malware that has been developed with the purpose of downloading illegal material onto your hard drive. This could pose a problem if the data is found, as you will be liable.

What Should I do?
With regards to cloud services, as with anything that comes with a contract, the first thing you should do is gain an understanding of it by utilizing reading material such as blogs, news articles and Wikis. It’s a pain in the neck, but it’ll help you understand the boundaries of the program and your responsibilities. Remember that if you go to court to get files back from a company, and it becomes known that you didn’t read the agreement, you’ll probably end up losing that case.

Second, it’s not recommended to keep single copies of data on one cloud service. Chances are high that in your business, you store your data and backups in a place separate from the computer. This makes sense with the cloud as well – keep your data with a number of different cloud services. If it’s important enough, have physical backups of what you put in the cloud.

For P2P networks there are also a number of steps you can take to protect the data on your network:

• The most obvious one is to ban employees from using any file sharing services outside of your network.
• If you do allow file sharing, it’s a good idea to establish and strictly enforce a protocol for this. You should also set which users are allowed to share files, and what files are appropriate to share. Be sure that all staff are aware of your policy and the measures that will be taken in the event of any deviations.
• Develop a system to classify documents by whether or not they can be shared, and who they can be shared with.
• If you work in an office where you need to share files, but don’t want to use a P2P network or the cloud, and are unsure of other solutions out there, don’t worry. There are companies that specialize in document sharing solutions that should be able to provide you with assistance.

The most important thing is that whatever the situation is, you take action to try to solve the problem while frequently revisiting the actions to ensure that they are working. If you’d like to learn more about document sharing over the cloud, or via P2P networks, give us a buzz. We’re more than happy to help.

Social media has really become a major way for businesses to get their name out and gain exposure to the many different people on the Internet, build their brand and find new customers. With the large numbers of people currently using the Internet, it makes sense for businesses to have some form of online presence as they will be able to connect with more customers.

Social media, once called a fad, has become the norm and is going to be with us for some time. A large number of companies already have an online presence, and are taking advantage of the benefits that social media can bring. Here are a number of things you can do to get your social media adventures underway.

Be Clear on Social Media It’s important that before you start looking into the different forms of social media that are out there, you are clear on what social media is, and what it isn’t. Social media is a way to meet people, and share content and ideas with them. For companies it’s a form of non-traditional marketing - think of it as soft marketing - it’s not meant to be the place where you flog your products, rather a place to develop interest in your company, so people will want to do business with you. By using social media you can show people who your company is, and connect with them on a more personal level. If you are clear on what social media is from the beginning, there’s a higher chance that you’ll be successful when you develop your online presence.

Before You Launch Into Social Media There are a number of things that your company needs to have either already done, or considered, before you jump in:

• Have a website: It’s a good idea to have a solid website with information about your company, contact information, products and services. Most potential customers will look at your website after looking searching for you online, and before they choose to do business with you, so your website needs to provide the relevant information they are looking for. If you don’t have a website, or feel yours is lacking, it’s easier than ever to get a professional looking site. With a quick search you will be able to find some competent designers.
• Get educated: It will be beneficial to educate yourself on current trends regarding social media. This can be done by simply going to social media websites, taking the free introduction tours and reading blogs related to the sites. Beyond that you should also research your competitors’ websites and Internet presence. Observe what content they have online, and more importantly: what they don’t have. It will also help to connect with and observe industry experts, see what they post online, and note the style and tone they use. This will help provide you with a sound knowledge base from which you can then create a more effective online presence.
• Set goals: As with any step in business, you should have a plan with realistic goals. Aim for results that are achievable for your company. If you’re a small, local IT company that focuses on providing support for banks, don’t expect to have the same massive hype that Microsoft and Apple do. Clearly set objectives and review periodically.
• Develop a focus: In real life, you can’t be all things to all people. The same goes for social media. You need to develop a focus on what type of online content you would like to share. You should aim to create content that your customers will want to share with people.
• Stake a claim: You should to go to the main social media websites - Google+, Facebook, LinkedIn and YouTube - and reserve your personal and business usernames. This is important because it will make you look more professional by having the same username across all sites, and users will be able to find you easier.
• Ask for help if you need it: While some companies make social media sound easy, it can be deceptively hard to master. If you feel lost, or are having a tough time with it, there are knowledgeable consultants out there who are happy to help.

Time to Get Social When you feel you know what direction you will take, it’s time to start developing your online profiles. It can be tough to decide which social media tools to utilize. Unfortunately there is no right answer. Most small businesses follow the crowd, and this means having pages on Facebook and Linkedin. This does not mean that you should join these networks simply because they have the most users. It is recommended that you follow what similar businesses or direct competitors are doing. If they are on one service but not another, do the same to begin with, but be on the lookout for new social media sites, or features being added to existing sites.

One Thing to Not Forget There is one really important thing we can share with businesses thinking of pursuing social media: it isn’t a turnkey operation. You can’t just, “set it and forget it.” To be successful, you need to be active by posting updates, news, and above all interacting with the people who reach out to you. After all, they are your customers. If you do establish your social presence but forget to keep it up to date, you will be the company that’s forgotten.

If you would like help with your social media strategy, please get in touch with us. We’d love to hear from you.

“Cybercrime”, “malware”, “hackers”. Three common buzzwords that have caused businesses untold amounts of lost profits, breached data and so on. As much as we would like to say that cybercrime is being eradicated, we can’t. It isn’t going to go away, but if you are aware of the common cybercrime trends, you can take steps to protect your business.

A quick Google search for “cybercrime trends” yields over 78 million results, the majority of which are likely to affect large enterprises or governments. While it is beneficial for all businesses to be aware of the major trends, there are a number of threats that will affect small businesses more than others. Here are some current cybercrime trends that SMEs should be aware of.

Mobile Malware Smartphones are becoming ever more popular, and with this popularity has come an exploding number of apps. Malware developers have been picking up on this during the past few years and there have been an expanding number of apps dedicated to attacking your phone or mobile platform. The most common type of malware on mobile devices is spyware, followed by SMS Trojans. SMS Trojans run in the background of some applications, and make international calls or text messages from the developers’ services causing huge phone bills. The final form of malware targets online payment apps on the phone.

One of the main reasons this form of malware has become so popular is due to the openness of some markets, such as the Android Market. The owners of the app markets are working to track down and get rid of the guilty apps on their marketplaces, but you still need to remain vigilant. while installing apps. Look at the developer of the app - how many times has it been downloaded? Maybe double check the app’s integrity online before installing and double check the app on the internet.

Open-Source Malware Kits A common thing malware developers do is write code for malware and then sell it to interested buyers. But a rising trend is that developers are writing malware that is open-source—any person can download and change it. The worrying thing is, many developers of already powerful malware have been releasing open-source versions of their software. This means that there will be an increase in the number of malware attacks out there, as devious developers can easily come up with more elaborate hacks.

Banking Trojans Along with the open-source malware kits, there has been an increase in the number of banking trojans—aimed at stealing account information and passwords. While these trojans have been a threat ever since banks first started offering online banking, they have become popular again as people and businesses are starting to move their online banking onto mobile devices, and the trojan software is easily accessible. This makes mobile banking apps an easy target.

With cybercrime on the increase, now is a good time to review your security, ensure its up to date and remind employees of your mobile device policy. If you don’t have a policy in place, or feel that your security is inadequate, give us a call, we are happy to help you. Remember: with good security and knowledge, there is no reason you should fall victim to cyber theft.

Many businesses have come to rely on both internal and external technology networks for day-to-day operations. If there is a problem with a network, a small business can lose more than just profit—with a large enough outage the business could go under. 24/7 networking can help prevent this from happening.

How can 24/7 network monitoring help your business, you ask? Through preventative operations. The main idea of network monitoring is to act as an “Early Warning System” to let managers and owners know of potential problems before they strike.

What Does Network Monitoring Monitor? There are a number of things you can monitor with Network Monitoring. The most popular areas include application and system performance, bandwidth usage, and server status. You can also set up monitoring of additional areas, for instance: server load, ink levels in printers, time left on software license agreements, which devices are connected to the network, their data usage, and more. This is all done 24/7.

The one thing Network Monitoring does not normally monitor is unauthorized access to networks. It can be set up to look for unauthorized access, but this is normally taken care of by another system.  

How Does Network Monitoring Help Me? Network Monitoring is a preventative system, intended to warn you about potential network problems so you can proactively seek solutions before a vital network goes down. This makes it, in a round-about way, a justifiable addition to business value since, when implemented right, there will be less network crashes—which means less or no profit loss.

What Should I Monitor? In an ideal world, you would monitor each and every network. Over time, you can get there, but if you’re like most Small Business owners or managers, you have neither the time nor the budget to implement a full system. As with most projects, it’s suggested that you implement a system like this in stages. The most common areas to start with are:

• Local Area Network (LAN) Data
• Internet data usage
• server status
• alerts to existing networks

If you’re unsure of where to start, try contacting a local Network Monitoring service, or hire a consultant to establish a system. If you would like to know more about 24/7 Network Monitoring, or other ways to improve business value, please contact us.

Do you need to save money on your IT costs? If so, here are five things you can discuss with your IT provider: be practical, be creative, invest in training, consider enterprise-directed IT, and consider long-term costs and benefits. Below we discuss each in more detail.

1. Be practical. Extend the life of existing systems to help you get the most out of their value.

2. Be creative. Think outside the box. You might allow doctors and nurses to use their own smart phones and tablets on the job, foster development of your own apps, and leverage inexpensive cloud services, such as Google Apps.

3. Invest in training. It's easy to underestimate the cost savings associated with training—and the easier a system is to use, the less training you'll need to provide.

4. Consider enterprise-directed IT. Much of the technology that's interesting and cost effective right now isn't consumer directed – it's enterprise directed.

5. Consider long-term costs and benefits. With new technologies popping up left and right, choosing the right ones is critical. Those that protect against data breaches, for example, may be the most important given that a recent ID Experts and Ponemon Institute report found data breaches in U.S. healthcare organizations have cost providers more than $6 billion a year.
   

   Published with permission from TechAdvisory.org. Source.

Most medical practices that implement Electronic Medical Records (EMRs) see a significant financial return on investment (ROI). Here are five ways that happens: You can see more patients; you'll reduce missed appointments; your claims processing will be more efficient; you'll spend less on hard technology costs; and you'll improve reimbursements. Below we discuss each in more detail.

1. You can see more patients. Once you've implemented an EMR and established good work flows, you'll spend less time documenting, allowing you more time to see more patients.

2. You'll reduce missed appointments. Cancelations and no-shows are key performance indicators. An EMR can reduce them by issuing appointment reminders, and a reduction in missed appointments can improve your bottom line.

3. Your claims processing will be more efficient. Once you've implemented an EMR, you'll spend less time filing, faxing, and retrieving charts and moving documents, which will allow claims to be processed faster.

4. You'll spend less on hard technology costs. Once you've implemented an EMR, your technology will be centralized, so you’ll make fewer ad hoc purchases. Moreover, if your EMR is cloud-based, you'll spend less on equipment overall.

5. You’ll improve reimbursements. Many EMRs have alerts that make sure you're using the correct document to satisfy reimbursement requirements—and improved legibility is a bonus.
   

   Published with permission from TechAdvisory.org. Source.

Just when you think things have peaked – in this case the social media boom – somebody comes up and thinks of a way to make things more interesting. Case in point: Pinterest. While it can hardly stand shoulder to shoulder with giants like Facebook or Twitter, it certainly brings something new to the fold that could prove useful to businesses.

What is Pinterest? In a nutshell, it's something like a social media scrapbook, album, and bulletin board combined. Each interest / theme has its own 'Pinboard' where you put photos, videos, or other media that interest you.

What makes Pinterest unique is its concept, which has been consistently growing in popularity, especially with female audiences. And while Facebook and Twitter are more open to overt advertising, Pinterest takes a more conservative stance. While advertising isn't exactly prohibited, the marketing should definitely be more subtle and more consistent with a personal Pinterest profile. Here are some basic tips that will help you utilize Pinterest to your advantage.

1. Understand your market. The first question you should ask yourself is if Pinterest is something worth your time investment. Since the majority of Pinterest users are female, ask yourself if your products and services appeal to them directly.

2. Invest time. As in many other social networking sites, you need to put a personal and human touch to your Pinterest profile and in the way you interact with your audience. Log in often, update regularly, and respond quickly to any kind of feedback. Let your audience know that you're there.

3. Use other social media to augment Pinterest. Since Pinterest is less known, use your other social media accounts to point people your way in Pinterest, such as Tweeting or updating your Facebook status with your most recent Pinterest profile update.

4. Talk about what you represent. As mentioned earlier, since Pinterest isn't big on overt advertising, you need to market yourself in a different way. Talk about what your brand is all about. What do you represent? What content can you provide that would inspire your audience to share on their own Pinboards? If you're a furniture company, for example, you can try giving some tips on basic interior design and picking the right furniture pieces for spaces, with pictures or videos. What's good about Pinterest is that it challenges you to be more creative, and thus, more appealing to potential clients.

If Pinterest interests you, give us a call so we can discuss how you can maximize this new social media platform for your business.

In late February 2012, Twitter hit 500 million users. This milestone has cemented Twitter as a major Social Media player. With this large user base, companies should be seriously considering integrating twitter with their marketing strategies. Benefits of integration include increased followers, brand awareness, and potentially a better bottom line. Here are some tips for increasing your followers.

Search for companies and people you know While it’s easy to use the search function in Twitter, it can be time consuming to search for people one by one. Instead:

1. Log into your Twitter account
2. Press the # Discover button at the top of the page
3. Press Find Friends
4. Log into the various accounts available
5. Add people as followers

This is a great way to rapidly increase your followers, and reconnect with customers and contacts you may have lost contact with.

Combine your Twitter and Facebook feeds You can combine your Twitter and Facebook feeds easily:

1. Log into your Twitter account
2. Select Profile Settings
3. Select Profile
4. Select Post your tweets to Facebook
5. Follow the instructions provided

Within minutes, your Tweets will show up in your Facebook status, enabling you to reach two platforms simultaneously. Be warned, this could spam your followers, causing them to stop following you - so it’s best to keep your Tweets or status updates to the most important information.

Join Twitter Ads for Small Business This recently announced service will be up and running soon, allowing small business owners to advertise on Twitter through Promoted Tweets. This service will be released in the near future, enabling businesses of all sizes to advertise.

If you are not on Twitter, would like to join, or know more please contact us.